View Vacancy - KL - Senior Manager, Marketing and Campaign, HEO

The British Government is an inclusive and diversity-friendly employer.  We value difference, promote equality and challenge discrimination, enhancing our organisational capability. We welcome and encourage applications from people of all backgrounds. We do not discriminate on the basis of disability, race, colour, ethnicity, gender identity, religion, sexual orientation, age, veteran status or other category protected by law. We promote family-friendly flexible working opportunities, where operational and security needs allow.
Foreign, Commonwealth and Development Office (Operations and Corporate Services)
Marketing & Communications

Main purpose of job:


The Senior Manager, Marketing and Campaign is responsible for developing and implementing the British High Commission’s Soft power Strategy in consultation with the Head of Communications; and will lead on marketing efforts and event organising which contribute towards building a positive profile of the UK and the British Government.

Roles and responsibilities / what will the jobholder be expected to achieve?:

  • Develop and implement the British High Commission’s Soft Power and Marketing Strategy, in consultation with the Head of Communications, which will support the organisation’s Business Plan objectives.
  • Produce and implement the Soft Power Marketing Work Programme to achieve the organisation’s soft power objectives, Return on Investment and Return on Influence targets.  Marketing work to include: event management; production of marketing materials; content development including video and content for social media or online platforms.
  • With the support of the Marketing & GREAT Campaign Officer, serve as the Secretary of the Soft Power Committee, of which the British High Commissioner is Chair. 
  • Work closely with colleagues from the GREAT HQ as well as Marketing Hubs in Hong Kong and Singapore. 
  • Produce marketing bids to secure the necessary budget/s from GREAT Challenge Fund and other funds to deliver the Post’s annual Soft Power Marketing Work Programme.
  • Work in synergy with partners such as the British Council and the British Malaysia Chamber of Commerce to maximise the impact of soft power and GREAT campaigns. 
  • Build relationships and produce the business/marketing proposals to secure the necessary value-in-kind and cash sponsorship to deliver GREAT marketing campaigns and Post’s soft power marketing campaigns.
  •  Oversee the management of any Marketing campaign budgets working closely with the Marketing & GREAT Campaign Officer and Finance colleagues.
  • Oversee the production of any marketing collaterals in accordance with GREAT and other brand guidance
  • Ensure timely and effective marketing campaign evaluation and reporting including monthly GREAT campaign highlights, marketing report feedback to the Hong Kong Marketing Hub and GREAT Team HQ. 
  • Line manage and develop the Marketing & GREAT Campaign Officer.

Resources managed (staff and expenditure): 


Line manager to the Marketing & GREAT Campaign Officer

  • Over 6 years of marketing experience including in a senior marketing position.  
  • Strategic marketing and communication skills 
  • Event organising skills
  • Excellent written, spoken, presentation and representational skills
  • Strong team player but able to work independently
  • Ability to multi-task and handle project based work 
  • Excellent networking, relationship management and influencing skills
  • Flexible approach to work and willingness to participate in representational events after office hours and occasional travel
  • Strong budget management
  • Proficiency in MS Office and good IT skills
  • Have the legal right to live and work in Malaysia 
  • Proficiency in Bahasa Malaysia is an advantage.
Making Effective Decisions, Managing a Quality Service, Communicating and Influencing, Working Together
1 February 2023
Higher Executive Officer (HEO)
Full-time, Permanent
36.25
Asia Pacific
Malaysia
Kuala Lumpur
British High Commission
1
MYR
MYR 9,670
5 December 2022

The British High Commission offers a competitive remuneration package, benefits, leave entitlement of 20 days per annum (calculated on pro rata basis) and a range of learning and development opportunities including courses, access to significant on line training materials and on the job learning and development opportunities.

The Foreign, Commonwealth and Development Office is committed to developing its staff, working hard to provide a comprehensive learning and development offer. Staff have access to a wide variety of online resources through the Diplomatic Academy and Civil Service Learning. Staff are strongly encouraged to take advantage of all the available opportunities.

The job-holder will be required to take some specific training courses related to their role. All new staff undertake a workplace induction and there are a number of mandatory e-learning courses covering areas such as diversity, health and safety, and information management.

In addition to formal training, collaboration with a wide range of colleagues will deliver on-the-job learning experiences, including

  • Working in a diplomatic mission;
  • Understanding how UK international development assistance is managed / implemented;
  • Understanding effective programme management (including Monitoring, Reporting, Evaluation, and Learning).

Working patterns:

This job is suitable for flexible working patterns.

Some evening and weekend work is required on occasions. British High Commission Malaysia Standard Terms and Conditions apply and provide for time outside of working hours to be compensated through Time Off In Lieu.

Please note that your application must be submitted before 23:55 on the day mentioned in the above field “Application deadline”.

Please be aware that the deadline for submitting applications is considered to be the time zone for the country where the vacancy has arisen. 

Incomplete application forms will not be taken into consideration, so please ensure you provide the information requested. Only shortlisted candidates for interview will be contacted. Interviewees will be assessed on the core competencies listed above. Unsuccessful candidates will be notified via the system in due time. 

Indicated start date is provisional and subject to successful completion of reference and security checks.

Kindly check your application centre or email regularly for any update on the status of your application.

To those applicants not short-listed, we extend our appreciation for considering the British Government as a potential employer.

Please be aware that you will only be able to apply to vacancies for Country Based Staff roles with the British Government through this official tal.net site (operated by Oleeo). Jobs may be advertised on third party websites, however our adverts will always link back to the official tal.net site. If you complete and send an application through any other site, we will not receive it.

This opportunity is closed to applications.