View Vacancy - Press and Public Affairs Officer (EST21.591)
The Foreign, Commonwealth and Development Office (FCDO) has a worldwide network of embassies and consulates, employing over 17,000 in nearly 270 diplomatic offices. We work with international organisations and governments to promote UK interests and global security.
The British Embassy in Tallinn is part of this world-wide network, representing British political, economic and consular interests overseas and is now looking to recruit a Press and Public Affairs Officer to support Embassy’s Head of Press & Public Affairs in implementation of British Embassy Tallinn’s communications strategy, with main focus on social media.
You will manage and further develop Embassy digital channels by planning, producing and publishing creative and engaging content that will appeal to target audiences and deliver key messages.
You will support Embassy colleagues in setting up and managing events and campaigns.
Main Duties and Responsibilities:
- Support Head of Press and Public Affairs in development of communication strategies, planning and implementing campaigns and events, and maintaining communication contacts network;
- Support the Ambassador with digital communication as requested;
- Plan, create and publish engaging digital content in support of the Embassy’s communications strategy, including:
- Coordinate with colleagues in the Embassy, in the region and in London to produce creative and engaging videos, photos, infographics, posts and tweets.
- Work with partners like British Council, NATO Battlegroup, Estonian Embassy in London, etc., to identify opportunities for joint communications efforts on social media and beyond.
- Ensure localisation and timely publication of relevant centrally-produced FCDO content on the Embassy’s social media channels.
- Monitor comments and messages sent to the Embassy through its social media channels, drafting responses as necessary with input from colleagues.
- Monitor and evaluate the impact of the Embassy’s social media activity to improve future work and increase audience and engagement. Report on impact as required;
- Monitor traditional and social media in Estonia for trends and messages relevant to UK-Estonian bilateral relations. Keep up to date monitoring lists of key influencers in political, prosperity, trade, academic and cultural areas. Report developments to colleagues as required.
- The ability to speak and write English (to at least level C1 CEFR);
- The ability to speak and write Estonian (to at least level C1 CEFR);
- Minimum 1 year of experience in managing and delivering digital marketing/communications campaigns on social media platforms, including developing channel strategies;
- Excellent knowledge of social media platforms, awareness of the latest digital trends and strong practical knowledge of using digital tools;
- Excellent writing/editorial skills, the ability to write and edit engagingly for social media in Estonian and English;
- Basic experience in visual content creation, e.g. infographics, also photo and video capture and editing;
- Strong communicational skills;
- Ability to work independently and as part of a team, respond flexibly to changing priorities;
- Experience working in a large organisation’s brand guidelines and codes of conduct;
- Ability to grasp complex issues quickly and communicate them digitally in an effective way.
- The ability to speak and write Russian (to at least level A2 CEFR);
- Experience in developing and delivering strategic campaigns to advance policy or other formal objectives;
- Experience of using data analytics to evaluate performance of social media channels and campaigns.
This is a full-time permanent contract.
The annual leave entitlement is 20 working days per year pro rata and the Embassy enjoys an average of 14 public holidays per year.
The successful candidate will be subject to confirmation of a background check and security clearance.
All applicants should have the right to live and work in Estonia. The British Embassy does not sponsor for work permits. Staff recruited locally by the British Embassy in Estonia are subject to Terms and Conditions of Service according to local Estonian employment law.
Please note that the deadline for applications is 23:55 on the day mentioned in the above field “Application deadline”.
We advise you to allow enough time to complete and submit your full application, since only applications completed and submitted before the deadline will be considered.
Please be aware that the deadline for submitting applications is considered to be the time zone for the country where the vacancy has arisen.
Please be advised that the British Embassy will not be able to meet the travel costs incurred when travelling to the interview, nor the costs connected with relocation if offered a position.
*Please note for more information on the Common European Framework of Reference for Languages: Learning, Teaching, Assessment levels please click on the following link CEFR. Please bear in mind in case you are invited for an interview your language skill is going to be assessed.
This opportunity is closed to applications.